Going Viral (w/ Karen X. Cheng)

Megan talks with creative director Karen X. Cheng about all things social media. They dive into the strategy behind going viral, facing online burnout, and even discuss their advice for creatives.


Show Notes:

[01:46] - Karen’s First Viral Video

[03:32] - Learning to Dance

[06:59] - Cracking the Viral Code

[09:43] - Effort vs. Views

[12:11] - Defining “Influencer”

[18:24] - The Dunning Kruger Effect

[20:22] - WMAVR Season 2

[27:34] - IG Growth Strategy

[34:21] - Staging Inspiration

[38:40] - All About Burnout

[46:03] - Scarcity Mindset

[52:56] - Transitioning Careers

[57:35] - Maintaining A Following

[1:05:00] - Catering to Followers

[1:11:21] - Advice for Creatives


Where to find Karen:

Karen's Instagram

Karen's Twitter

Karen's Website


“Just a Tip with Megan Batoon” is a comedic advice podcast that’s equally about tangents as it is about tips. Megan and rotating guests tell stories and act as cautionary tales so you don’t make the same mistakes they did. DM your questions to @justatippodcast on Instagram!

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